Mobile Broadband & Mifi device landing
Used Adobe XD for designs, Adobe Analytics, YEXT search terms, Google analytics and feedback forms for data insights. User Zoom was used for user testing.
Mobile Broadband : How it looked like?
The redesign
The redesign effort involved data analysis, feedback from users and post design usability testing using User Zoom. According to data Mifi device was the most sought after within
Voice of the customer
After visual treatment with Three's Atomic toolkit, this design alongwith the Mifi device landing were taken for usability testing using Userzoom.
Mifi device landing
The Mifi device landing screen was completely redesigned. The device plans which were the most sought after were taken out of their own page and placed in context of the device. The device description is not taking up alot of space and is broken down into summary of features and details separated by plans.
The plans are grouped/organised based on durations
Wireframes for the Desktop and mobile iterations: